There’s good music. There’s great music. Then there’s Superstar’s music.
Post the release of Kabali’s teaser (which garnered over 22 million views on YouTube), there has been a lot of excitement and anticipation around the soundtrack of the film.
Since its launch on June 11th, going by the initial response and reactions from fans all over the world, it is safe to say that the Kabali soundtrack has set Kollywood on fire. Music Director Santhosh Narayanan has delivered a blockbuster album, which has been devoured by the Superstar’s fans.
Within just a week, the album has broken several records on digital media. The album has received raving reviews from fans, with the majority of views coming from India, Malaysia, Singapore, USA, UAE and UK.
Under just a week, the lyric videos have received a whopping 10 million (and counting) views on YouTube, which has never been seen before, with the highlight of the album ‘Neruppu Da’, nearing 4 million views.
A 35 second teaser of the song, which was released recently, has received an astounding 2 million views under just 24 hours.
The album has also been a big hit on other audio streaming platforms like doopaadoo, saavn, gaana, wynk, hungama and others, gaining over a million hits on each.
On the day of release, the soundtrack became the #1 Top Selling album on iTunes India, Singapore, Malaysia, Armenia and Sri Lanka; ‘Neruppu Da’ being the #1 Track in India, Singapore, Malaysia and Sri Lanka.
