Wait, get set and hold your breath to see a slice of action which only a person with the mind of a daredevil can even think of doing.
Any other star would have used a body double for jumping and skating off from Thailand's tallest buildings.
As the person to host the programe 'Fear Factor Khatron Ke Khiladi' to be aired on the new Hindi General Entertainment channel Colours from the media company Viacom 18, the action King of Bollywood has shot a promotional video that will beat any given trailer of a Hindi film.
There is no doubt that the programe will shoot up into the top rank holder among the several shows hosted by the Bollywood stars now running in the different channels.
With people slowly getting bored with the game shows, reality shows and with dance and music competitions bombarded on them, it is time for some out of the box action and real adventure.
And the new channel has got the right man in Akshay Kumar as there is no one else who is better suited when the show's main bone is conquering the fear inside.
This promotional video conceived by the creative agency Rediffusion DY&R and shot by Kunal Kapoor of AdFilmswala is a prelude to what is actually in stock to blow off the minds of the viewers.
This is what Rameet Arora, the marketing head of Colours Channel has to say about the forthcoming promo film.
"This video will unmistakably be very different from what has till now being shown in Indian Television conceived by an Indian team. Setting the tone for a never seen before campaign, you can look forward to a unique synergy between Bollywood and television. And that too, with India's favourite hero. It is an un-missable start."
Akshay Kumar is also much exited with the video.
Sharing his experience in shooting the film he said "With something as crazy and exiting like 'Fear Factor Khatron Ke Khiladi' you have got to start at Bangkok. I truly enjoyed being on skate board, straddled between two of the tallest buildings in Thailand- just to give a preview of the show to my viewers. It may sound easy on paper. Just take a look for yourself and enjoy the ride with me. You don't have to be daredevil lover to enjoy this show. It is packed with me of course, but also with love, friendships, deadly stunts and a lot of fun.
He arrived as the Khiladi, then he became Sabse Bada Khiladi, then he changed into Khiladiyom ka Khiladi.
All the three name tags, he carried off with ©lan.
Now he is 'Khatron Ke Khiladi' with which is the name which suits him the best when his personality is considered.
Akshay getting a competition from among his Bollywood hero friends hosting another real life adventure programe is out of question as it is just not asking questions, motivating and making fun.
It needs sheer guts in its purest form and nerves as strong as steel to be the host and a role model to give the competitors the mindset to go ahead and do it.
