It was a magnificent live performance to cherish. Infinity Mall, Andheri danced to the beats of Shankar-Ehsaan-Loy as the talented trio put on a wonderful performance to mark the music launch of their forthcoming film 'Rock On' last night.
The event also marked the debut of Farhan Akhtar on stage. Of the nine songs in the album, Farhan Akhtar has sung five.
The director of the film Abhishek Kapoor is pretty ecstatic with things and says, "Everyday of recording the music was an exploration into something fresh, radical and original. Our music directors Shankar, Ehsaan and Loy took to the script like fish to water and gave it a powerhouse soundtrack straight from the heart. Working with Javed Saab was a complete revelation. He has a unique way with words - measuring them for their texture and fragrance. All in all, I had a blast making the film and am sure it'll have the same effect on you. Rock On!"
The producer of the film Ritesh Sidhwani also shares the joy. "Rock On will be a cult film. The experience of creating music for this film has been fascinating and exhilarating...and when you have a team like Shankar, Ehsaan, Loy and Javed saab, we really didn't have too worry much. We've worked with them earlier and so the process of creating music was all the more fun".
"Rock On is a youth oriented film, so the music needed a distinct sound, keeping in mind contemporary appeal along with melodious tracks, which these music maestros have woven together effortlessly."
'Rock On' is a refreshing tale of four friends who have music in their souls and thirst to put together a band. But events in their lives are not so refreshing and are forced to abandon their desire. But then 'time the weary traveler' metes out justice by bringing them together with the stuff that dreams are made of.
Apart from Farhan Akhtar, the film also features Prachi Desai, Arjun Rampal, Purab Kohli, Shahana Goswami and Luke Kenny.
Since the film needs that much of authenticity, the actors who play the musicians were actually trained by professionals to bring out the 'believable' factor. Purab Kohli trained with Lindsay D'Mello on drums, Arjun Rampal trained with Chandresh from the band 'Dream out Loud', Luke Kenny worked with Loy and Farhan trained with Shankar for vocals and Ehsaan for rhythm guitar.
Cinematography for the film is by Jason West, production design by Shashank Tere and costumes by Niharika Khan. The film is produced by Ritesh Sidhwani and Farhan Akhtar under the banner of Excel Entertainment and presented with Big Pictures. The film will hit movie theaters on the 29th of August worldwide.
Rock On's album is by BIG MUSIC and was unveiled last night by Javed Akhtar and along with Big Music representative Kulmeet Makkar.
